Rothschild 101 is an extraordinary project, which brings a modern touch to a modest Landmark structure with historical value, as part of the preservation plan of Bauhaus buildings in the City; Together, they create a living experience with a vibrant urban atmosphere, blending in with the unique architectural landscape of the White City. The attractive location of the project in the heart of Rothschild Boulevard, the first boulevard in the first Hebrew City, gives its residents a wonderful opportunity to immerse themselves in the atmosphere of the city in all its shades and charm, and enjoy a full and rich lifestyle, in close proximity to many cultural, art, entertainment and leisure venues.
The unique residential building of Rothschild 101 project is characterized by precision, perfect planning, and maximum attention to the needs of the tenants. With just 6 floors, the building boasts a variety of spacious apartments, from 3 room apartments to the charming green garden apartments. For the convenience of the tenants, the building contains disabled access, an elevator, and underground parking. Each apartment enjoys rich and pampering technical specifications. The jewels in the crown are the beautiful urban balconies that overlook the boulevard in the front, and the green, pastoral area at the back. Come and live at the boulevard of the first city in Israel. you will thank us later.
Rothschild 101, located in the most coveted and fashionable area of Tel Aviv, was created to provide a unique, urban, authentic experience; whether for a magical picnic on the green boulevard in the morning, an exciting show in the evening, or sitting in one of the bustling entertainment venues until the small hours of the night – Rothschild Boulevard is the beating heart of Tel Aviv. The project is located in the city’s classic cultural center, alongside plenty of galleries, street sculptures and art exhibits, and close to the Orchestra Square complex, which includes the impressive Habima Theater, Heichal Hatarbut (The Hall of Culture) and the Helena Rubinstein Pavilion for Contemporary Art. Residents of Rothschild 101 can enjoy proximity to a variety of entertainment and leisure venues, including lively cafes, top restaurants, and trendy boutiques selling clothing, housewares and original furniture on nearby Sheinkin Street.
The building at 101 Rothschild Boulevard was designed in 1933 by architect Pinchas Hit (Philip Huett) and is one of a unique group of buildings for preservation in the neighborhood. The building is known for its sentimental value, since the original building – Max Klein House, was built by one family and used for generations. The overarching goal of the project is to create a harmonious blend of historic value and an authentic urban living experience.
Through in-depth thinking and a precise plan down to the smallest details, the project’s architects, Tami Alinav and Ilana Kuznitz, placed great emphasis on maintaining the principles of the modest and meticulous structure, and on the Bauhaus style that characterizes the area, while upgrading it in a modern and delicate way.
The building offers a mix of spacious 3 to 6 room apartments, to four magnificent garden apartments, with the option of flexibility or pre-consolidation in planning in line with the tenants’ needs. The apartments offer rich technical specifications that include a reinforced security room in each apartment, modern glass windows on the balconies, all equipped with the finest materials available in the market to provide the tenants with maximum comfort and an uncompromising quality of life.